A one-person web studio · Seattle
We build the site first. You decide after.
We pick a local business whose website is failing it — or missing — and rebuild the whole thing as a finished, live site. Before asking for a dollar.
If you want it, it becomes your real site and we host and look after it monthly. If not, no charge.
On the record: two live demos below, links included
Exhibit A · Jerry's Watch Repair — our live demo
Nº 1 · The terms, up front
How the deal works
Web agencies sell promises and invoices. We'd rather hand you the finished thing and let it argue for itself.
We pick a shop and do the work
A local business whose website is losing to its own reputation. Sometimes there's no website at all. We rebuild it completely — design, words, photos, all of it.
You get a live link, not a pitch deck
The finished site runs at yourname.demo.storefronttheory.com. Open it on your phone. Show your crew. Take a week.
Then — and only then — you decide
Yes: it becomes your real site, on your domain, and we host and look after it monthly. No: you owe nothing and we part friends.
Nº 2 · Case files
Two rebuilds, live right now
Live sites for real Greater Seattle businesses, built before anyone asked. Open them on your phone.
Exhibit A
Jerry's Watch Repair
Watch & clock repair · Downtown Seattle
- Website
- None. No site at all.
- Yelp
- 4.9 stars across 182 reviews
- BBB listing
- “Believed to be out of business.” He isn't.
- What we built
- A complete site, down to directions for finding the bench on the fifth floor of Melbourne Tower. Built unasked — it's our pitch.
- Status
- Demo live
What we found
Hover — the whole page rides past
Exhibit B
68HairCut
Hair salon · Factoria, Bellevue
- 5.0 stars across 132 reviews — shown nowhere on their own site
- Hours
- Site says open Mondays. Google says closed Mondays.
- Address
- The ZIP in their footer belongs to Kirkland. The shop is in Bellevue.
- What we built
- A rebuilt site with the rating front and center, the hours that match Google, and the address a map can find.
- Status
- Demo live
What we found
Hover — the whole page rides past
Nº 3 · What it costs
One build. One monthly plan. Priced before you owe anything.
The Rebuild
The site you saw at the demo link, made yours: launched on your domain, with your feedback folded in.
- Complete site — designed and written for your trade
- Your real reviews, photos, and story, sourced and checked
- Fast on a phone, where your customers actually are
- Booking or quote-request flows that get used
The Care Plan
Hosting is the smallest part. The plan keeps the site earning: lead capture around the clock, reviews asked for while the job is still fresh.
- Hosting, updates, and same-day fixes
- Google Business Profile kept accurate and active
- Chat and booking assistant that answers from your real prices and hours
- After-job review requests by text
The demo costs nothing. It exists before we've ever spoken.
Your rebuild might already be on our board.
Tell us your shop's name. If we've started, we'll send the link. If we haven't, we'll tell you what we'd fix first — free either way.